2024年3月15日发(作者：)
品牌授权协议书英文版本
BRAND AUTHORIZATION AGREEMENT
This Brand Authorization Agreement (“Agreement”) is made
and entered into on _____________ [DATE], by and between
_____________ [COMPANY NAME], a _____________ [STATE
AND COUNTRY OF INCORPORATION] corporation, with its
principal place of business located at _____________ [ADDRESS]
(“Licensor”) and _____________ [COMPANY NAME], a
_____________ [STATE AND COUNTRY OF INCORPORATION]
corporation, with its principal place of business located at
_____________ [ADDRESS] (“Licensee”).
RECITALS
A. Licensor is the owner and/or licensor of the trademarks,
trade names, service marks, logos, and other indicia of origin
listed in Exhibit A (collectively, the “Marks”).
B. Licensee desires to use the Marks in connection with the
distribution, marketing, promotion, and/or sale of the products
listed in Exhibit B (the “Products”), subject to the terms and
conditions contained herein.
AGREEMENT
1. Grant of License. Licensor hereby grants to Licensee a
non-exclusive, non-transferable license to use the Marks solely in
connection with the distribution, marketing, promotion, and/or
sale of the Products within the Territory (as defined below).
2. Territory. The “Territory” shall mean _____________
[SPECIFY TERRITORY].
3. Intellectual Property Rights; Restrictions.
a. Ownership of the Marks. Licensee acknowledges and
agrees that Licensor is the sole and exclusive owner of the Marks,
and that Licensor’s ownership of the Marks is valid and
enforceable.
b. Use of the Marks. Licensee may use the Marks solely as
authorized and directed in writing by Licensor, and only in
connection with the Products and within the Territory.
c. Prohibition on Transfer. Licensee may not assign,
sublicense, transfer, or otherwise dispose of any of its rights or
obligations under this Agreement without the prior written
consent of Licensor.
d. Modifications to the Marks. Licensee may not modify, alter,
add to, or subtract from the Marks in any way, including by
incorporating the Marks into its own trademarks, trade dress, or
branding.
e. No Challenge. Licensee shall not challenge or contest the
validity or enforceability of the Marks.
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