2024年4月19日发(作者：浙江卫视直播在线观看)
1.戴尔采用直销模式和大规模定制模式. 根据顾客的订单装配产品，然后直接将产品寄
送到顾客手中，这个模式的本质就是抛开传统商业销售链的中间商和零售商环节，节省了
成本，降低了产品价格Dell company uses direct sales model and mass customization
model. They assembled product according to the customer's order, and then they
will send the product to the hands of customers directly. The essence of this
pattern is throwing off middlemen and retailers in the traditional commercial sales
chain. Saving costs, and reducing the price of product.
2戴尔公司实行高效管理库存，相比竞争对手而言，戴尔有效的降低了物料成本.降低
的成本反映到产品底价上，使戴尔拥有了更大的竞争空间.Dell company carries out
efficient management of inventory. Dell effectively reduces the cost of materials
Compares with competitors and reducing the cost of product price reflects in
upset; That makes Dell own competitive space even more.
3.低成本一直是戴尔模式的核心。为尽可能多地降低成本增加利润，戴尔在每种新产
品推出的各个环节上都严格计算以保证自己始终在生产最赚钱的产品
Low cost has been the core mode of Dell. For as much as possible to reduce
cost and increase profit, Dell are strictly calculated in each step of every new
product launch and guarantee that always the most profitable product in the
production.
4.注重树立产品品牌和提高服务质量。戴尔不仅拥有一个严格的质量保证体系，而且
还建立了一个强大的售后服务网络。戴尔的工作人员不仅通过网站和电话为顾客提供全面
的技术咨询和维修指导服务，而且在售出产品后会主动向客户打电话，征求意见。To
establish the brand but improve service quality. Dell not only has a strict quality
assurance system, and they have built a strong after sale service network. Dell staff
not only through the website and a telephone to provide customers with
comprehensive technical advice and repair guide service; they will take the
initiative to call the customer and solicit opinions after the product is sold.
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