联想的国际化战略-英文-lenovo's-international-strategy

联想的国际化战略-英文-lenovo's-international-strategy


2024年3月28日发(作者:iphone12上市价格一览表)

Lenovo’s International Strategy

Step 1:

Abstract:

In the 21st century, the globalization has become an unconvertible objective reality

and“global thinking, global acting ”has already been a rule for multinational companies

to observe. For most Chinese companies that have been or is going to be international

companies, there is only one way to become a “visionary company” and gain lasting

competitiveness : that is to involve themselves in the globalization trend and face the

challenge in the future positively. The Lenovo Group has been an vanguard for the Chinese

IT companies, and after its acquisition of IBM PC division, Lenovo has become an

important PC manufacturer.

The purpose of this paper is to revelatory and indicative to the New Lenovo and other

companies that desire to become great global companies through deep study of the

success and failure of Lenovo’s international practices during the past twenty years.

Introduction:

Origins:

The company was founded in 1984 by a group of eleven engineers, headed by Liu

Chuanzhi, in Beijing. Originally known as Legend Group Ltd and New Technology

Developer Incorporated, the listed holding company was incorporated in 1988 in Hong

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Kong. The company had become the biggest PC manufacturer of domestic and distributed

third party products through its wholesale business.

The company underwent restructuring and separated into two entities. They were

Lenovo and Digital China Holdings Limited. Lenovo became the personal computer

manufacturer and Digital China took on the wholesale and distribution of IT products and

services.

In 2005 Lenovo purchased IBM's PC Division which transformed it into a major

international personal computer manufacturer. Lenovo paid $1.27 billion to IBM which

consisted of $655 million in cash and $600 million in Lenovo stock. As a result of the

acquisition, Lenovo gained the rights to the product lines as well as licensed trademarks

such as ThinkVision, ThinkPad, ThinkVantage, ThinkCentre, Aptiva, and NetVista. As of May

1, 2005, IBM owned 19.9% of Lenovo.

development:

1980s

1981: IBM PCD introduces its first personal computer, the IBM PC.

1984: IBM PCD introduces its first portable computer, the IBM Portable PC, weighing

30 pounds. With an initial capital outlay of only RMB300,000 (US$30,000) Lenovo’s

founding chairman Liu Chuanzhi, together with 10 like-minded colleagues, launches the

New Technology Developer Inc. (the predecessor of the Legend Group) funded by the

Chinese Academy of Sciences.

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